Product Designer / 9+ years
I turn complex problems
into products people love.
Product design across fintech, mobility, healthtech, and retail — from early research and strategy to shipped product, with AI as a practical tool in the process.
About
Nine years turning research into products that ship.
I'm a product designer with 9+ years building digital products across fintech, mobility, healthtech, and retail — now senior product designer at The Vault. I work the full arc: early research and strategy through UX, UI, and the design systems that carry it into production.
I came to UX from industrial design and concept art, and that grounding still shapes how I think about the user — a product is something people hold and move through, not just a screen they look at. The work itself is product design first: the research, the decisions, and the systems underneath what ships.
AI is part of how I work now — a tool for moving faster through research synthesis, exploration, and iteration, not a replacement for judgment or craft.
- Years
- 9+
- Industries
- 4
- Approach
- End-to-end
Designing digital products
Fintech · Mobility · Healthtech · Retail
Research → strategy → UX/UI → systems
Selected work
All work
01UX/UISince 2023The Vault
The Vault had shipped a full TCG ecosystem no one could reach from a product-grid storefront. I built the front door — and the system underneath it.
View case study
02UX/UI2023Luma Financial App
A next-gen financial app built for a seamless, intuitive, and empowering experience for Gen Z and young millennials.
View case study
03UX/UI2022–23NeoLife
Role-based feature architecture and recurring-purchase optimization for a global health-and-wellness storefront serving four customer tiers.
View case study
04UX/UI2020Android Automotive
A personalized, distraction-free digital cockpit built to Android Automotive design standards.
View case study
Capabilities
- 01
UX Research & Strategy
I dig into user behavior, business goals, and market gaps to build a foundation that makes every design decision count. No guesswork — just clarity.
- 02
Product Design, End-to-End
From first sketch to final handoff, I own the full process — shaping experiences that work beautifully and hold up under real-world pressure.
- 03
Design Systems
The design language a team can actually scale with: consistent components, clear documentation, and a system that grows without breaking.
- 04
Research & Ideation
Structured creative thinking for ideas that push past the obvious. Bold directions, fast exploration, no filler.